Resume
Experienced communications specialist proficient in creating and implementing strategic communication plans. Passionate about producing engaging digital media content to communicate organizational messaging and programming impact. Bachelor of Science in advertising with a focus on account and client management.
Experience
Save the Children - US
Advisor for Knowledge Management, Communications, and Learning
August 2024- Present
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Lead strategic knowledge management and learning initiatives for PRO-WASH & SCALE Associate Award, designing and implementing engaging in-person and online training, webinars, and learning events.
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Develop and execute communication strategies to enhance knowledge sharing, including managing website content, producing newsletters, and creating high-quality learning materials.
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Oversee event planning and facilitation for global audiences, ensuring interactive and participatory learning experiences, while managing outreach, logistics, and post-event evaluations.
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Direct vendor and consultant management for instructional design, graphic design, translations, and accessibility compliance, ensuring high-quality and inclusive knowledge products.
Women's Learning Partnership
Senior Program Officer for Communications & Advocacy
March 2019 - July 2022
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Collaborated closely with organizational leadership to evaluate, enhance, and finalize communication strategy, ensuring complete alignment with WLP's overarching strategic plan and branding guidelines.
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Managed the development and execution of advocacy initiatives including setting advocacy goals, objectives, strategies, and tactics; setting and measuring key performance indicators; managing advocacy content and public events that reach multiple stakeholders.
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Continued to carry out all duties associated with the Program Associate for Communications and Advocacy position, including leading the communications team and developing the strategy for the organization's digital communications content.
Program Associate for Communications & Advocacy
March 2019 - July 2022
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Developed and executed WLP's digital media strategy and work plan. Create, edit, and publish all of WLP's written and multimedia content including annual reports, website content, blog posts, social media content across five platforms, video content, event promotion, and email marketing.
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Led the production of WLP’s public facing annual reports, infographic cover letters, impact graphics, and beneficiary story features for donor organizations.
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Liaised with WLP's national partner organizations across the Global South to understand their programming and create communications content based on their programming successes.
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Led the coordination across communication teams, facilitating effective communication between upper-management, programmatic staff, monitoring and evaluation team, and communications interns, optimizing workflow efficiency and ensuring alignment with organizational objectives.
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Conducted annual quantitative and qualitative analyses of WLP's communication activities including digital engagement and email marketing using Google Analytics, Meta Business Suite Insights, X Analytics, and CRM software. Report the findings of this analysis to management and recommend adjustments to communication strategy accordingly. Increased Instagram follower count by 269% over a 4-year period.
Program and Communications & Associate
September 2018 - March 2019
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Assisted the Program Associate for Communications and Advocacy in developing all external communications content including website content, blog posts, op-eds, social media collateral, and email marketing pieces.
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Supported the launch of the organization's new website and branding guidelines.
The Construction Industry Institute
Student Technician | Online Course Developer and Graphic Designer
June 2015 - May 2018
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Created 20 interactive online courses including quizzes, interactive learning activities and audio components using Articulate 360.
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Assisted with editing and compilation of CII educational publications.
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Designed flyers for 5 institute programs and offerings including the creation of conference and educational materials.
LatinWorks Advertising Agency
Account Management Intern
January - May 2015
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Supported the account management team in preparing presentations and reports for client meetings, showcasing campaign performance and strategic recommendations for clients including Target and Budweiser.
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Coordinated the cross-functional internship team including creative, media, and analytic
Education
Bachelor of Science in Advertising | May 2015 | The University of Texas at Austin
Bachelor of Arts in Religious Studies | May 2015 | The University of Texas at Austin
Master of Arts in Middle Eastern Studies | August 2018 | The University of Texas at Austin
Skills & Abilities
Adobe Creative Suite | Advertising Account Management | Communications Team Management | Google Analytics | Strategic Communication | Digital Media | In-Person and Online Event Management | Website Content Management